We thought the Phasma armour reposte was a pretty handy piece of social media - but whoever runs the Star Wars Facebook page has earned their pay check this week!
Obviously the trailer for The Force Awakens dropped and broke the internet - and the official Star Wars Facebook crew found Mark Zuckerberg commenting on their post - to which they responded with a play on Han Solo's classic line to Leia, "I know":
Cheeky? Maybe. Social media mastery? We think it's worthy of admission to the Jedi Council...